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Bill Reed Papers

Abstract

Title:
Bill Reed Papers
Author/Creator:
Reed, Bill
Collection number:
NPBA 93-48
Size:
16.00 linear feet
Bulk dates:
1979-1991
Inclusive dates:
1969-1991
Collection Area:
Mass Media and Culture
Repository:
Special Collections, University of Maryland Libraries, Hornbake Library, College Park, MD 20742. Tel: 301-405-9212, Fax: 301-314-2709, Email: askhornbake@umd.edu
Abstract:

Public broadcasting executive Bill Reed started his career in broadcasting in 1967 he served in the armed forces and taught in Northern California. That year he joined public station KIXE Redding. Reed worked as KIXE's general manager for six years until he was elected to the Public Broadcasting Service (PBS) Board of Directors in 1973. In 1974, Reed started working full time at PBS as director of station relations, and by 1978 had become the video marketing division's senior vice-president. In 1980 Reed became senior vice president of education services. By the end of the decade Reed had helped create the PBS Elementary/Secondary Service, the PBS Adult Learning Service, the PBS Adult Learning Satellite Service, and the PBS National Narrowcast Service (now the Business Channel). Reed created the PBS Home Video Project called PBS VIDEO, an operation designed to market PBS videos to home viewers. The collection documents Reed's work with PBS with emphasis on PBS Video and educational services.

Important Information for Users of the Collection

Restrictions:

The collection is open for research use.

Preferred citation:

Bill Reed Papers, Special Collections, University of Maryland Libraries.

Please use this identifier to cite or link to this item: http://hdl.handle.net/1903.1/1605
Publication rights:

Photocopies of original materials may be provided for a fee and at the discretion of the curator. Please see our Duplication of Materials page for more information.

Status:

This collection is PROCESSED.

Historical Note

Bill Reed was born in Los Angeles, California in 1938. He received his B.A. in History and his General Secondary Teaching Credential from the University of Pacific in Stockton, California.

After serving in the United States Army in Vietnam for two years, followed by two years teaching in Northern California, Reed joined public station KIXE Redding, California in 1967. He was KIXE's general manager for six years and was elected to the PBS Board of Directors from 1972 to 1974.

Reed came to PBS in 1974 as director of station relations, becoming that division's senior vice president in 1978. During his tenure as PBS's principal liaison with member stations, Reed was also instrumental in PBS efforts to foster improvements in UHF broadcasting, participated in the planning of public television's satellite system, and was on a task force tagged with developing the Station Program Cooperative which was a program exchange mechanism formed by PBS in 1972 in response to financial, governmental and operational pressures.

In 1980, after heading up a planning team, namely PTV-3, which looked at educational activities and opportunities, Reed became senior vice president of education services. In just under a decade, Reed led the creation of the PBS Elementary/Secondary Service, the PBS Adult Learning Service, the PBS Adult Learning Satellite Service, the PBS National Narrowcast Service and PBS VIDEO. He also served as a consultant to the Corporation for Public Broadcasting (CPB). PBS VIDEO's success in the audiovisual arena, coupled with public television's interest in tapping into the expanding business of home video, led to creation of a video marketing division at PBS with Reed as its senior vice president.

In 1991, the Pacific Mountain Network Board honored Reed with its Governor's Award for Distinguished Service to Public Television. He also served as a private sector representative in Telecommunications for the U.S. Department of State to the Conference on Security and Cooperation in Europe (1989); Chair, Broadcast Panel for U.S.-U.S.S.R. Bilateral Information Talks; President, Western Educational Network (1972).

On February 22, 1991, Reed announced he was leaving PBS to pursue home video and other program distribution business projects. Reed became president and general manager of KCPT, Kansas City, Missouri in October 1992.

Scope and Contents of the Collection

The Bill Reed Papers covers the years 1969 to 1991 with the bulk of material dating from 1977 to 1991. The collection consists of materials regarding the financial status of PBS with an emphasis on the development and funding of educational service programs at PBS. It also contains papers related to the marketing of PBS video and home video which brought PBS great success in audiovisual area. Types of documents included are: correspondence, reports, memoranda, agenda, minutes, directory. The collection also contains audiovisual cassettes, tape recordings and a small box of slides.

Custodial History and Acquisition Information

The Bill Reed Papers was donated to the University of Maryland Libraries by Bill Reed in December of 1992.

Processing Information

Processed by:

Processed by Hsiu-Ling Ho, April 1995

Encoded by:

EAD markup created using EAD database in Microsoft Access. Markup completed by Karen E. King, April 2005.

Detailed Description of the Collection

Series 1: Public Broadcasting -- General, 1969-1991, and undated (5.50 linear feet)

The bulk of this series documents Bill Reed's involvement in the Public Broadcasting Service. It consists of a Public Broadcasting Service--Administrative subseries and a Corporation for Public Broadcasting subseries. Many documents are PBS administrative materials, such as strategic plans, personnel handbook, mission and goal. Also included are CPB's cooperative project with the Annenberg Foundation, a directory and report on the study of public broadcasting. The materials are arranged alphabetically.

Subseries 1.1: Public Broadcasting Service -- Administrative, 1972-1991, and undated (4.50 linear feet)

This series includes strategic plans, personnel handbook, mission and goal.

DescriptionSeriesBox / ReelFolder / FrameItem
PBS [Informational Packet], 1983series 1.1box 1folder 1
PBS [Informational Packet], 1984series 1.1box 1folder 2
PBS and the Drug Free Workplace Act, 1989series 1.1box 1folder 3
PBS Agenda for 1977, 1975series 1.1box 1folder 4
PBS Annual Meeting -- Background Papers, 1978series 1.1box 1folder 5
PBS Annual Meeting, 1981series 1.1box 1folder 6
CEN Conference, April 7-10, 1991series 1.1box 1folder 7
PBS Consultants Resumes [photographs and slides included], 1989-1990series 1.1box 1folder 8
Cost Effectiveness Review of Services, 1973series 1.1box 1folder 9
Cost Effectiveness Review of Services, 1973series 1.1box 1folder 10
E-Mail Messages, 1991series 1.1box 2folder 1
Evaluation of the Greater New Orleans Educational Television Foundation Licensee of WYES, Channel 12, New Orleans, LA, 1979series 1.1box 2folder 2
PBS Four Year Plan, 1981series 1.1box 2folder 3
PBS Four Year Plan -- Reed Memo, undatedseries 1.1box 2folder 4
PBS Four Year Plan -- Round Robin Meetings: Atlanta, Washington, D.C., Chicago Summary, 1981series 1.1box 2folder 5
General Recommendations of the System Planning Project, 1980series 1.1box 2folder 6
Grace Cavalieri, 1980-1981series 1.1box 2folder 7
PBS Guide to Staff and Services, 1982, 1987series 1.1box 2folder 8
PBS Guide to Staff and Services, 1982, 1987series 1.1box 2folder 9
PBS Hartford N. Gunn Jr. Technical Center, undatedseries 1.1box 2folder 10
Historical Summary of the Development of PBS Functions, 1973series 1.1box 2folder 11
History, 1980-1988series 1.1box 2folder 12
ITFS Seminar, Kansas City, Missouri, April. 2-4, 1985series 1.1box 2folder 13
ITFS Seminar, Kansas City, Missouri, April. 2-4, 1985series 1.1box 2folder 14
PBS ITV Marketing Service, undatedseries 1.1box 2folder 15
ITV Services at PBS, undatedseries 1.1box 2folder 16
Memo Re: Jack McBride, 1981series 1.1box 3folder 1
Memo Re: Jack McBride, 1981series 1.1box 3folder 2
KPBS on Air (2 copies), March-April 1991series 1.1box 3folder 3
Kansas Public Television Network, 1980series 1.1box 3folder 4
Long-Range Planning for Public Television -- vol.1: Overview and Recommendations, 1978series 1.1box 3folder 5
Long-Range Planning for Public Television -- vol.1: Overview and Recommendations, 1978series 1.1box 3folder 6
Long-Range Planning for Public Television -- vol.2: Reports and Appendices, 1978series 1.1box 3folder 7
Long-Range Planning for Public Television -- vol.2: Reports and Appendices, 1978series 1.1box 3folder 8
Long-Range Planning for Public Television -- vol.2: Reports and Appendices, 1978series 1.1box 3folder 9
Long-Range Planning for Public Television -- vol.2: Reports and Appendices, 1978series 1.1box 3folder 10
Marketing Statistics, 1990series 1.1box 4folder 1
Marketing Statistics, 1990series 1.1box 4folder 2
PBS 1976 Membership Meeting: Report, 1975series 1.1box 4folder 3
Memoranda, 1988series 1.1box 4folder 4
PBS Mission and Goals, 1977series 1.1box 4folder 5
NAEB Annual Convention, 1973-1977series 1.1box 4folder 6
49th-52nd, November 1973series 1.1box 4folder 6item 1.0
50th, November 17-20, 1974series 1.1box 4folder 6item 2.0
51st, November 15-19, 1975series 1.1box 4folder 6item 3.0
52nd, October 24-27, 1976series 1.1box 4folder 6item 4.0
53rd, November 13-17,1977series 1.1box 4folder 6item 5.0
53rd, November 13-17,1977series 1.1box 4folder 6item 6.0
The New Yorker: Advertisement, December 3, 1990series 1.1box 4folder 7
NET Festival no. 44, 1989, 1989series 1.1box 4folder 8
Next Generation Public Radio and Public Television Satellite Interconnection Systems, 1989series 1.1box 4folder 9
Nominees for Lay Directors, Class of 1989, undatedseries 1.1box 5folder 1
PBS People, 1990series 1.1box 5folder 2
PBS Personnel Handbook, 1990series 1.1box 5folder 3
Preparing Your Business for the 21st Century: Strategies for Survival, 1990series 1.1box 5folder 4
PBS Press Clips, 1986series 1.1box 5folder 5
PBS Preview Program, Pacific Arts Video [videotape], undatedseries 1.1box 5folder 6
Fall '81 Program Season, undatedseries 1.1box 5folder 7
Program Standards and Practices, 1972series 1.1box 5folder 8
Public Broadcasting in the Press (in Box 34) (oversize), 1972series 1.1box 5folder 9
Public Broadcasting in the United States: a White Paper, 1975series 1.1box 5folder 10
Public Television Members: Who They Are, 1985series 1.1box 5folder 11
A Report on the Evaluation of ITFS Transmitters: Engineering Report no. 84-02 & 84-03, 1984series 1.1box 5folder 12
A Report on the Evaluation of ITFS Transmitters: Engineering Report no. 84-02 & 84-03, 1984series 1.1box 5folder 13
A Report to the College of the Redwoods Concerning Public Television Station KEET-TV, Eureka, California, 1976series 1.1box 5folder 14
Reports & Correspondence, Re: Step I, ITFS, KRMA, 1980series 1.1box 6folder 1
1979 SECA Conference, May 7-10, 1979series 1.1box 6folder 2
PBS selects, 1986series 1.1box 6folder 3
PBS selects -- FP Selden, 1988series 1.1box 6folder 4
PBS selects -- Home Library Club Direct Mail/Advertising Proposal, 1986series 1.1box 6folder 5
PBS Strategic Plan, 1989series 1.1box 6folder 6
Thinking Families, 1988-1989series 1.1box 6folder 7
UHF broadcasting, 1975series 1.1box 7folder 1
Council for UHF Broadcasting (poster of sign) (in Box 34) (oversize), undatedseries 1.1box 7folder 2
UHF Meeting with Canadian Representatives; 2 audiotapes, 1976series 1.1box 7folder 3
The PBS UHF Project: a Proposed Plan, 1975series 1.1box 7folder 4
PBS UHF Project (8 slides in a small box), undatedseries 1.1box 7folder 5
UHF: A Year of Progress (2 audiotapes), 1976series 1.1box 7folder 6
U.S.S.R. Student Exchange -- U.S.S.R., undatedseries 1.1box 7folder 7
U.S.S.R. Student Exchange -- Person to Person: Youth Dialogue for Understanding -- A Proposal for a Student Exchange and Spacebridge between the Soviet and the United States, 1987series 1.1box 7folder 8
U.S.S.R. Student Exchange -- USA/USSR Youth Summit, 1987series 1.1box 7folder 9
Voices of Leningrad: The New 1990 National Geographic Specials, 1990series 1.1box 7folder 10
We Couldn't Just Let It End (in Box 34), undatedseries 1.1box 7folder 11
Who Watches Public Television?, 1985series 1.1box 7folder 12
PBS. Board of Directors Meeting: The Public View of Public Television, 1991series 1.1box 7folder 13
PBS. Executive Committee -- Excerpt from Executive Session Minutes, 1986series 1.1box 7folder 14
PBS. Executive Committee -- Executive Staff Retreat, 1986series 1.1box 7folder 15
System Planning Project, 1979series 1.1box 8folder 1
System Planning Project, 1979series 1.1box 8folder 2
PBS. National Advisory Committee -- Briefing Book, 1989series 1.1box 8folder 3
PBS. National Advisory Committee -- Briefing Book, 1989series 1.1box 8folder 4
PBS. National Advisory Committee -- Meeting, 1989series 1.1box 8folder 5
PBS. Program Service Committees, 1982series 1.1box 8folder 6
PBS. Station Letters, 1989series 1.1box 8folder 7
PBS. Steering and Academic Committee meetings, 1986series 1.1box 8folder 8
Spiral Notebooks -- PBS/ALS, July 30, 1988-February 6, 1989series 1.1box 9folder 1
Spiral Notebooks -- PBS/ESS, 1988-1989series 1.1box 9folder 2
Spiral Notebooks -- PBS Executive Staff Retreat, July 18, 1988-January 23, 1989series 1.1box 9folder 3
Spiral Notebooks -- PBS/Home Video, July 12, 1988-January 11, 1989series 1.1box 9folder 4
Spiral Notebooks -- Home Video, October 14, 1989-December 1989series 1.1box 9folder 5
Spiral Notebooks -- PBS Video, July 22, 1988-January 30, 1989series 1.1box 9folder 6
Spiral Notebooks -- PBS Video Services, July 27, 1989-October 13, 1989series 1.1box 9folder 7
Spiral Notebooks -- PBS/NNS, July 1, 1988-March 24, 1989series 1.1box 9folder 8
Spiral Notebooks -- Tele-Misc, September 16, 1988-February 1, 1989series 1.1box 9folder 9

Subseries 1.2: Corporation for Public Broadcasting, 1969-1991, and undated (1.00 linear foot)

This subseries includes CPB's cooperative project with the Annenberg Foundation, a directory and report on the study of public broadcasting.

DescriptionSeriesBox / ReelFolder / FrameItem
Annenberg/CPB project [pamphlets], 1986, 1987, undatedseries 1.2box 10folder 1
The African, 1986series 1.2box 10folder 1item 1.0
Economics USA, undatedseries 1.2box 10folder 1item 2.0
Educational Excellence through telecommunications, 1986series 1.2box 10folder 1item 3.0
French in Action -- Opening a New Era in Language Learning, undatedseries 1.2box 10folder 1item 4.0
Voices & Visions, 1987series 1.2box 10folder 1item 5.0
An Assessment of Low-Power Television for the Nonprofit Community, 1983series 1.2box 10folder 2
Computing and Telecommunication Planning Task Force: the Final Report, 1980series 1.2box 10folder 3
Directory: a Guide to Staff and Services of the Corporation for Public Broadcasting, 1975series 1.2box 10folder 4
Public Broadcasting Directory, 1983, 1987series 1.2box 10folder 5
1983-1984 Directory, 1983series 1.2box 10folder 5item 1.0
1987-1988 Directory, 1987series 1.2box 10folder 5item 2.0
Public Broadcasting Directory, 1988series 1.2box 10folder 6
1988-1989 Directory, 1988series 1.2box 10folder 6item 1.0
Feasibility Study for Expanded Education Program Services´┐Ż, 1987series 1.2box 10folder 7
Herman Melville: Damned in Paradise -- A Companion Guide, 1985series 1.2box 10folder 8
Instructional Broadcasting: a Design for the Future, 1971series 1.2box 10folder 9
ITV: A User's Guide to the Technology, 1979series 1.2box 10folder 10
Project Education -- Advisory Committee, 1991series 1.2box 11folder 1
Project Education -- Partnering with NPR/Local Programming, 1991series 1.2box 11folder 2
Project Education -- Public Opinion Survey, 1991series 1.2box 11folder 3
Project Education -- Other State and Local Models, 1991series 1.2box 11folder 4
Project Education -- Resource Directory, 1991series 1.2box 11folder 5
Project Education -- Taking Credit and Fund Raising, 1991series 1.2box 11folder 6
Public Broadcasting and You, 1991series 1.2box 11folder 7
Public Television Licensees' Education Services, 1982-1983, 1984series 1.2box 11folder 8
Report on Informal Adult Uses of Radio and TV, 1980series 1.2box 11folder 9
Satellite Teleconferencing June-Nov. 1980: CPB Technical Report #8011, June-November 1980series 1.2box 11folder 10
Statement of Principles of Editorial Integrity in Public Broadcasting, undatedseries 1.2box 11folder 11
A Study of Public Television's Educational Services, 1978-1979, 1980series 1.2box 11folder 12
Study of State Public TV Systems for the Corporation for Public Broadcasting, 1969series 1.2box 11folder 13
Summary of Board of Directors Fees & Expenses: October 1, 1981 to March 31,1982 (in Box 11), October 1, 1981 to March 31,1982series 1.2box 11folder 14
Telecommunications and the Schools: A Report to Corporation for Public Broadcasting, 1983series 1.2box 11folder 15
Telecommunications Technologies and Public Broadcasting, 1984series 1.2box 11folder 16

Series 2: Public Broadcasting Service -- Budgets, 1973-1991, and undated (2.00 linear feet)

This series documents Bill Reed's involvement in the PBS's budgeting process. Besides fiscal year planning budgets, there are audit reports, office correspondence and related memoranda. The materials are arranged chronologically.

DescriptionSeriesBox / ReelFolder / Frame
Report of the Task Force on the Long-Range Financing of Public Broadcasting, 1973 series 2box 12folder 1
FY1975 Budget, 1974 series 2box 12folder 2
PBS FY76 Budget Presentation, 1975 series 2box 12folder 3
Financial Statements Year Ended June 30, 1977 with Auditor's Report, 1977 series 2box 12folder 4
Planning Budget FY1978, 1976 series 2box 12folder 5
Planning Budget FY1978, as Adopted by the Finance Committee, January 12,1977 series 2box 12folder 6
Operating and Capital Budgets FY1978, 1977 series 2box 12folder 7
FY1979 Operating and Capital Budgets, 1978 series 2box 12folder 8
FY1979 Operating and Capital Budgets, 1978 series 2box 12folder 9
FY1980 Planning Budget, 1979 series 2box 13folder 1
FY1981 Planning Budget, 1980 series 2box 13folder 2
ETPS Travel Budget Fiscal Year 1981, 1981, undated series 2box 13folder 3
FY1981 PBS Planning Budget: Memorandum, 1980 series 2box 13folder 4
Fiscal Year 1982 Planning Budget, 1981 series 2box 13folder 5
Fiscal Year 1982 Functional Budget Summary, undated series 2box 13folder 6
Fiscal Year 1983 Planning Budget & Appendix, 1982 series 2box 13folder 7
Fiscal Year 1983 Planning Budget & Appendix, 1982 series 2box 13folder 8
FY1983 Budget, 1982 series 2box 13folder 9
Fiscal Year 1984 Planning Budget, 1983 series 2box 13folder 10
Office Correspondence: Funding, Budgeting & Marketing, 1975-1983 series 2box 13folder 11
Fiscal Year 1985 Planning Budget, 1984 series 2box 14folder 1
Fiscal Year 1986 Planning Budget, 1985 series 2box 14folder 2
Fiscal Year 1987 Proposed Budget, 1986 series 2box 14folder 3
Fiscal Year 1987 Planning Budget, 1986 series 2box 14folder 4
Fiscal Year 1988 Planning Budget, 1987 series 2box 14folder 5
Fiscal Year 1988 Planning Budget, 1987 series 2box 14folder 6
FY1988 Year End Projections, 1988 series 2box 15folder 1
Fiscal Year 1989 Planning Budget, 1988 series 2box 15folder 2
FY1990 Budget Materials, 1988-1989 series 2box 15folder 3
Fiscal Year 1990 Planning Budget, 1989 series 2box 15folder 4
Fiscal Year 1990 Executive Summary Planning Budget, 1989 series 2box 15folder 5
PBS. Board of Directors, Executive Committee, Subcommittee on Budget, Finance and Audit, 1991 series 2box 15folder 6

Series 3: Public Broadcasting Service -- Reports, 1971-1991 (1.50 linear feet)

This series consists of station visit reports and board reports. The station visit reports are arranged by alphabetic list of state and the board reports are arranged chronologically. Also included are PAV weekly reports which date from November 8, 1990 to April 19, 1991 and emphasize the PBS home video market.

DescriptionSeriesBox / ReelFolder / Frame
Station Visit Reports -- Alabama-Arkansas, 1971-1979 series 3box 16folder 1
Station Visit Reports -- California, 1971-1979 series 3box 16folder 2
Station Visit Reports -- Colorado-Florida, 1971-1979 series 3box 16folder 3
Station Visit Reports -- Georgia-Idaho, 1971-1979 series 3box 16folder 4
Station Visit Reports -- Illinois-Indiana, 1971-1979 series 3box 16folder 5
Station Visit Reports -- Iowa-Louisiana, 1971-1979 series 3box 16folder 6
Station Visit Reports -- Maine-Minnesota, 1971-1979 series 3box 17folder 1
Station Visit Reports -- Mississippi-New Jersey, 1971-1979 series 3box 17folder 2
Station Visit Reports -- New Mexico-New York, 1971-1979 series 3box 17folder 3
Station Visit Reports -- North Carolina-Ohio, 1971-1979 series 3box 17folder 4
Station Visit Reports -- Oklahoma-Pennsylvania, 1971-1979 series 3box 17folder 5
Station Visit Reports -- Puerto Rico-South Carolina, 1971-1979 series 3box 17folder 6
Station Visit Reports -- South Dakota-Tennessee, 1971-1979 series 3box 18folder 1
Station Visit Reports -- Texas-Utah, 1971-1979 series 3box 18folder 2
Station Visit Reports -- Vermont-Virginia, 1971-1979 series 3box 18folder 3
Station Visit Reports -- Washington, 1971-1979 series 3box 18folder 4
Station Visit Reports -- West Virginia-Wisconsin, 1971-1979 series 3box 18folder 5
Board Reports, February 5, 1986-October 21, 1988 series 3box 18folder 6
Board Reports, February 4, 1988-April 10, 1991 series 3box 18folder 7
PAV Weekly Report, November 1990-April 1991 series 3box 18folder 8

Series 4: Public Broadcasting Service -- Educational Services Division, 1978-1990, and undated (3.75 linear feet)

This series documents Bill Reed's involvement in the establishment of the PBS Educational Services Division. The series is divided into the following subseries: Education Services, Adult Learning Service, Elementary/Secondary Services, National Narrowcast Service and Educational Telecommunications Program Service. Besides administrative materials, there are also reports, newspaper clippings, pamphlets, catalogs and video cassettes. The materials within each subseries are arranged alphabetically.

Subseries 4.1: Education Services, 1988-1990 (0.25 linear foot)

This subseries documents PBS's Education Services goals and objectives. The documents are arranged alphabetically.

DescriptionSeriesBox / ReelFolder / Frame
The Dollars $ Sense of Videoconferencing, 1990series 4.1box 19folder 1
Education Services Strategic Plan, Memorandum, 1988series 4.1box 19folder 2
PBS Educational Services Study -- Discussion Draft, 1989series 4.1box 19folder 3
PBS Educational Services Study -- Discussion Draft with Related Materials, 1989series 4.1box 19folder 4
PBS Educational Services Division [org. chart], undatedseries 4.1box 19folder 5

Subseries 4.2: Adult Learning Service, 1979-1990, and undated (1.00 linear foot)

This subseries documents PBS's Adult Learning Service. Types of materials include reports, newspaper clippings and pamphlets. Documents are arranged in alphabetical order.

DescriptionSeriesBox / ReelFolder / Frame
Adult Learning and Public Broadcasting, 1979series 4.2box 19folder 6
PBS Education Services: Adult Learning Service & Video, 1988series 4.2box 19folder 7
PBS Educational Services Division. The Adult Learning Program Services, undatedseries 4.2box 19folder 8
PBS Adult Learning Service, [informational packet], undatedseries 4.2box 19folder 9
The Agenda: PBS Adult Learning Service, 1987series 4.2box 19folder 10
ALS Clips, 1984-1988series 4.2box 19folder 11
PBS Adult Learning Service: The First Five Years, 1987series 4.2box 19folder 12
PBS Adult Learning Service/NNS, Notes and Memoranda, 1984series 4.2box 19folder 13
Adult Learning Systems: A Report to the Public Broadcasting Service from the Adult Learning Task Force, 1979series 4.2box 20folder 1
Announcing the PBS Adult Learning Satellite Service, 1988series 4.2box 20folder 2
Castle: Award-Winning School Television [pamphlet], undatedseries 4.2box 20folder 3
Cathedral: Award-Winning School Television [pamphlet], undatedseries 4.2box 20folder 4
Guide to the Adult Learning Service Television Courses, 1987series 4.2box 20folder 5
Guide to the Adult Learning Service Television Courses, 1987series 4.2box 20folder 6
Handbook to the Adult Learning Satellite Service, 1988series 4.2box 20folder 7
Handbook to the Adult Learning Satellite Service, 1988series 4.2box 20folder 8
Handbook to the Adult Learning Satellite Service, 1988series 4.2box 20folder 9
New Opportunities in Distance Learning, 1990series 4.2box 20folder 10
Out of the Fiery Furnace: from Stone Age to Space Age, the Story of Metal and Man, 1985series 4.2box 20folder 11
Public Television Delivers Adult Learning, 1982series 4.2box 20folder 12
Report on Adult Education, 1980-1981series 4.2box 21folder 1
Sale of Ancillary Print Materials, 1982series 4.2box 21folder 2
The Story of English: A New Television Course Based on a Prime Time PBS Series [pamphlet], 1986series 4.2box 21folder 3
Target Marketing for Non-Profit Organization, 1989series 4.2box 21folder 4

Subseries 4.3: Elementary/Secondary Services, 1981-1989, and undated (0.25 linear foot)

This subseries documents public television programming for elementary and secondary school students.

DescriptionSeriesBox / ReelFolder / Frame
Cecil Memo, 1982series 4.3box 21folder 5
ESS Clips, 1989series 4.3box 21folder 6
Copyright: Staying within the Law, a Resource Guide for Educators, 1988series 4.3box 21folder 7
PBS Education Services: Elementary/Secondary Services, 1988series 4.3box 21folder 8
Elementary/Secondary Programming Department Four Year Plan, 1981series 4.3box 21folder 9
Elementary/Secondary Services at PBS: Their Loss is Whose Gain?, undatedseries 4.3box 21folder 10
Using Public Television and Instructional Technologies to Meet Educational Needs, 1988series 4.3box 21folder 11

Subseries 4.4: National Narrowcast Service, 1983-1989, and undated (1.00 linear foot)

This subseries documents PBS's National Narrowcast Service. It includes background information, subject pamphlets, and newspaper clippings.

DescriptionSeriesBox / ReelFolder / FrameItem
Background Paper for the National Narrowcast Service, undatedseries 4.4box 22folder 1
PBS Education Services: National Narrowcast Service, 1988series 4.4box 22folder 2
How to Use the NNS: A Manual, 1987series 4.4box 22folder 3
How to Use the NNS: A Manual, 1987series 4.4box 22folder 4
M & A Strategies for Entrepreneurs, undatedseries 4.4box 22folder 5
National Narrowcast Service, 1985-1986series 4.4box 22folder 6
The National Narrowcast Service: an Innovation in VideoBased Training Delivered Directly to the Workplace [pamphlet], 1986series 4.4box 22folder 7
NNS Clips, 1985-1989series 4.4box 22folder 8
National Narrowcast Service Demonstration Project: Background Paper, 1983series 4.4box 22folder 9
National Narrowcast Service [Information Packet], 1986series 4.4box 22folder 10
Phase One of the National Narrowcast Service, 1984series 4.4box 23folder 1
Phase One of the National Narrowcast Service, 1984series 4.4box 23folder 2
Program Brochures & Descriptions: National Narrowcast Papers, 1983series 4.4box 23folder 3
Program Guide for Spring 1986, 1985series 4.4box 23folder 4
A Review of Employer-Supported Training and Education: A Framework Study for the National Narrowcast Service, 1985series 4.4box 23folder 5
Target: Law in Business -- 1987 Program Guide, 1987series 4.4box 23folder 6
Tax Reform Act of 1986, 1986series 4.4box 23folder 7
AIDS in the Workplace, 1986series 4.4box 23folder 8
Bureau of National Affairs, AIDS in the Workplace, 1985series 4.4box 23folder 9
Information About AIDS, 1986, 1988series 4.4box 23folder 10
Pamphlets, 1986-1989series 4.4box 23folder 11
Career Development Strategies for Women, 1988series 4.4box 23folder 11item 1.0
Ethics in American Business, 1988series 4.4box 23folder 11item 2.0
Ethics in American Business: Resource Guide, 1988series 4.4box 23folder 11item 3.0
Get a Grip on Stress, 1989series 4.4box 23folder 11item 4.0
Get a Grip on Stress: Fact Sheet, 1989series 4.4box 23folder 11item 5.0
Product Liability: Weathering the Storm, 1986series 4.4box 23folder 11item 6.0
Right-to-Know: Hitting a Moving Target, 1986series 4.4box 23folder 11item 7.0
What You Don't Know Can Hurt You, 1986series 4.4box 23folder 11item 8.0

Subseries 4.5: Educational Telecommunications Program Service, 1978-1984, and undated (1.25 linear feet)

This subseries documents PBS's Educational Telecommunications Program Service. It includes background material and program committee reports.

DescriptionSeriesBox / ReelFolder / Frame
Educational Telecommunications Program Service, (PTV-3), 1980series 4.5box 24folder 1
ETPS Correspondence, 1979-1980series 4.5box 24folder 2
ETPS Correspondence, 1979-1980series 4.5box 24folder 3
ETPS Draft File, 1979-1980series 4.5box 24folder 4
ETPS Draft File, 1979-1980series 4.5box 24folder 5
ETPS Draft File, 1979-1980series 4.5box 24folder 6
ETPS Programming Councils [and News clipping], 1979- 1984series 4.5box 25folder 1
PTV-3/Adult Learning: The Next Four Years, undatedseries 4.5box 25folder 2
PTV-3/Green: ETPS, vol.1, 1979series 4.5box 25folder 3
PTV-3/Green: ETPS, vol.1, 1979series 4.5box 25folder 4
PTV-3/Green: ETPS, vol.1, 1979series 4.5box 25folder 5
PBS Four Year Plan: PTV-3 Draft, 1981series 4.5box 25folder 6
System Planning Project: Report, 1981series 4.5box 25folder 7
PTV-3 Committee and Board Related Materials, 1980series 4.5box 25folder 8
PTV-3 Committee and Board Related Materials, 1980series 4.5box 25folder 9
PTV-3 Program Service Committee, 1980-1981series 4.5box 26folder 1
PTV-3 Program Service Committee, 1980-1981series 4.5box 26folder 2
PTV-3 Program Service Committee, 1980-1981series 4.5box 26folder 3
PTV-3 Program Service Committee Meeting, 1979-1981series 4.5box 26folder 4
Miscellaneous Correspondence, Re: PTV-3, Personnel, PBS Reorganization, 1978-1981series 4.5box 26folder 5

Series 5: PBS Video & Home Video, 1974-1991, and undated (2.75 linear feet)

This series includes PBS video and home video materials. The series is divided into the following subseries: PBS Video and PBS Home Video. Documents included are PBS video and home video marketing materials, pamphlets and catalogs of video and home video. Also included are newspaper clippings, correspondence, and reports. The materials within each subseries are arranged alphabetically.

Subseries 5.1: PBS Video, 1982-1991, and undated (1.00 linear foot)

This subseries comprises catalogs, newspaper clippings, and program material regarding PBS Video. Program titles include The Civil War, Eyes on the Prize, and National Audubon Society Specials.

DescriptionSeriesBox / ReelFolder / FrameItem
PBS Video Business Review (Discussion Draft), 1988series 5.1box 26folder 6
PBS Video Catalog -- 1987 Catalog, undatedseries 5.1box 26folder 7
PBS Video Catalog -- 1987-1988 Catalog Supplement, undatedseries 5.1box 26folder 8
PBS Video Catalog -- 1988-1989 Resource Catalog, undatedseries 5.1box 26folder 9
1990-1991 Resource Catalog, 1990-1991series 5.1box 26folder 10
Catalog for Libraries: Supplement, 1991series 5.1box 26folder 11
Spring Catalog, undatedseries 5.1box 26folder 12
PBS Video Clips, 1989-1990series 5.1box 27folder 1
Correspondence Concerning PBS Video, 1989-1991series 5.1box 27folder 2
PBS Video Marketing, July 1990-March 1991series 5.1box 27folder 3
Media & Methods, October 1982series 5.1box 27folder 4
The Middle Ages: Curriculum Package, 1989series 5.1box 27folder 5
PBS Video News, 1990series 5.1box 27folder 6
Special Interest Video Trends in the 1990s: An Executive Briefing, 1991series 5.1box 27folder 7
Video Business, August 8, 1990; March 8, 1990series 5.1box 27folder 8
Video Marketing Databook: Video Software Edition, 1989series 5.1box 27folder 9
Pamphlets, 1977, 1987, 1989, 1990, 1991, undatedseries 5.1box 27folder 10
"American by Design", 1987series 5.1box 27folder 10item 1.0
"The American Experience", 1990series 5.1box 27folder 10item 2.0
"The Astronomers: The Mysteries, the Wonder, the Discoveries", 1991series 5.1box 27folder 10item 3.0
"The Astronomers", undatedseries 5.1box 27folder 10item 4.0
Advertising Sheet, 1991series 5.1box 27folder 10item 5.0
High School Curriculum Guide, undatedseries 5.1box 27folder 10item 6.0
Music Video [videocassette], 1991series 5.1box 27folder 10item 7.0
Pamphlets, 1977, 1987, 1989, 1990, 1991, undatedseries 5.1box 27folder 11
"Beware the Naked Man Who Offers You His Shirt", undatedseries 5.1box 27folder 11item 1.0
"Castle Cathedral", 1977series 5.1box 27folder 11item 2.0
"The Civil War", 1989series 5.1box 27folder 11item 3.0
"An Illustrated History", undatedseries 5.1box 27folder 11item 4.0
Index, 1990series 5.1box 27folder 11item 5.0
Newsletter, May 1990series 5.1box 27folder 11item 6.0
"Create an Exciting Learning Environment with this Special Collection of PBS Programs", 1985series 5.1box 27folder 11item 7.0
"Eyes on the Prize", 1986series 5.1box 27folder 11item 8.0
"Eyes on the Prize and Eyes on the Prize II", undatedseries 5.1box 27folder 11item 9.0
"Just Like You and Me: A Video Package about Epilepsy", 1990series 5.1box 27folder 11item 10.0
"The Mind and the Mind/the Brain Classroom Series", undatedseries 5.1box 27folder 11item 11.0
"National Audubon Society Specials" -- Advertisements, 1987, 1988, 1989, 1991series 5.1box 28folder 1
"National Audubon Society Specials", 1987, 1988, 1989, 1991series 5.1box 28folder 2
"New History and Political Science Programs", 1989series 5.1box 28folder 2item 1.0
"Oil", 1988series 5.1box 28folder 2item 2.0
"The Ring of Truth", 1987series 5.1box 28folder 2item 3.0
"School Kits: The Building Blocks of History", 1989series 5.1box 28folder 2item 4.0
"Shoulder to Shoulder", 1988series 5.1box 28folder 2item 5.0
"A Walk through the 20th Century with Bill Moyers", 1988series 5.1box 28folder 2item 6.0

Subseries 5.2: PBS Home Video, 1974-1990, and undated (1.75 linear feet)

This subseries documents the formation of the PBS Home Video service and its interactions with Pacific Arts Video. Types of materials include reports, minutes, correspondence, and flattened video cassette boxes.

DescriptionSeriesBox / ReelFolder / FrameItem
The American Telecommunications Market, 1982series 5.2box 28folder 3
PBS Home Video, 1987-1990series 5.2box 28folder 4
PBS Home Video, 1987-1990series 5.2box 28folder 5
Advertisements for F. Claudius, undatedseries 5.2box 28folder 6
PBS Home Video -- Advertisement (photograph), undatedseries 5.2box 28folder 7
PBS Home Video -- Authorized Dealer (stickers), undatedseries 5.2box 28folder 8
PBS Home Video -- Budget Presentation, 1988series 5.2box 28folder 9
PBS Home Video -- Clips, 1984-1991series 5.2box 28folder 10
PBS Home Video -- Clips, 1984-1991series 5.2box 28folder 11
Channels of Communications, 1983series 5.2box 28folder 12
Commercial Distributors, 1988-1989series 5.2box 28folder 13
Home Video -- correspondence, 1989series 5.2box 28folder 14
Creation of PBS Home Video Service, 1986-1990series 5.2box 29folder 1
Enriching Your World (including a videotape and a billboard of sign), 1990series 5.2box 29folder 2
PBS Enterprises, 1986-1988series 5.2box 29folder 3
Home Video Distribute, 1988-1989series 5.2box 29folder 4
KQED Meeting, 1989series 5.2box 29folder 5
Major Producer, 1988-1989series 5.2box 29folder 6
1991 Marketing Plan, 1991series 5.2box 29folder 7
Notes & Memoranda, Re: PBS Home Video, Conferences, 1988-1990series 5.2box 29folder 8
OR6, 1988-1991series 5.2box 29folder 9
Pacific Arts Video -- Agenda, Projects, Memoranda, 1988-1990series 5.2box 30folder 1
PBS/Pacific Arts Video -- Agreement, 1990series 5.2box 30folder 2
PBS/Pacific Arts Video -- Agreement, 1990series 5.2box 30folder 3
PBS/Pacific Arts Video -- Correspondence: PBS/Pacific Arts Video Contract & ATV, 1989-1990series 5.2box 30folder 4
PBS/Pacific Arts Video -- The Home Entertainment Spectrum, undatedseries 5.2box 30folder 5
PBS/Pacific Arts Video -- Information Packet: Advertising Material, 1990series 5.2box 30folder 6
PBS/Pacific Arts Video -- Pacific Arts 1990 Marketing Plan, 1990series 5.2box 30folder 7
PBS/Pacific Arts Video -- Pacific Arts Pending, 1990-1991series 5.2box 30folder 8
PBS/Pacific Arts Video -- Re: Pacific Arts First Quarter Report, 1991series 5.2box 30folder 9
PBS Home Video Proposal, 1986series 5.2box 30folder 10
PBS Home Video Proposal, Memoranda, Statistics, 1988-1989series 5.2box 30folder 11
Researches, 1988-1989series 5.2box 31folder 1
PBS Home Video Surveys, 1988series 5.2box 31folder 2
PBS Home Video Boxes (flattened), 1984-1990series 5.2box 31folder 3
"Amazing Grace with Bill Moyers", 1990series 5.2box 31folder 3item 1.0
"American Playhouse: Zora is My Name!", 1989series 5.2box 31folder 3item 2.0
"Wall Street Week with Louis Rukeyser", 1984series 5.2box 31folder 3item 3.0
PBS Home Video Boxes (flattened), 1985-1988series 5.2box 31folder 4
"The Creation of the Universe", 1985series 5.2box 31folder 4item 1.0
"Newton's Apple: Episode 1", 1988series 5.2box 31folder 4item 2.0
"The Frugal Gourmet: Colonial Christmas with Friends", 1987series 5.2box 31folder 4item 3.0
PBS Home Video Boxes (flattened), 1987-1990series 5.2box 31folder 5
"Loving Relationships with Leo Buscaglia", 1990series 5.2box 31folder 5item 1.0
"The Volcano Watchers", 1987series 5.2box 31folder 5item 2.0
"This Old House: Creating a New Kitchen--Plumbing and Electricity", 1989series 5.2box 31folder 5item 3.0
PBS Home Video Boxes (flattened), 1984-1988series 5.2box 31folder 6
"We Shall Overcome: A Stirring Tribute to this International Civil Rights Anthem", 1988series 5.2box 31folder 6item 1.0
"My Heart, Your Heart: Hosted by Jim Lehrer", 1985series 5.2box 31folder 6item 2.0
"A Walkthrough the 20th Century with Bill Moyers: the Democrat and the Dictator", 1984series 5.2box 31folder 6item 3.0
Pamphlets, 1974, 1990, undatedseries 5.2box 31folder 7
"Make a Call Get a Tape Free", 1974series 5.2box 31folder 7item 1.0
"News from the Biggest Video Brand Since Disney", undatedseries 5.2box 31folder 7item 2.0
"Smithsonian: Advertisements of PBS Home Video, undatedseries 5.2box 31folder 7item 3.0
"This Is PBS", 1990series 5.2box 31folder 7item 4.0
"Welcome to PBS Home Video, Quality Will Make Them Want It, Our Name Will Make Them Buy It", 1990series 5.2box 31folder 7item 5.0

Series 6: Other Educational/Broadcasting Organizations, 1971-1991 (0.75 linear foot)

This series consists of non-PBS-related publications which are arranged alphabetically by organization name.

DescriptionSeriesBox / ReelFolder / Frame
Aspen Institute for Humanistic Studies. The Future in Home Video for Niche Programming: Forum Report, 1989 series 6box 32folder 1
BPI Communications Inc. Billboard, vol.102, no.38, 1990 series 6box 32folder 2
Coast Community Colleges. The Coast Communicator: Reaching New Students, 1982 series 6box 32folder 3
European Broadcasting Union. EBU: 20th International Seminar, 1982, 1983 series 6box 32folder 4
Far West Laboratory for Educational Research and Development. Excellence in Our Schools: Making It Happen, 1984 series 6box 32folder 5
National Association of Educational Broadcasters. CBS and Congress: "The Selling of the Pentagon" Papers, 1971 series 6box 32folder 6
National Association of Educational Broadcasters. Legal Issues for Management, 1972 series 6box 32folder 7
NAB. 54th Annual Convention Program, March 21-24, 1976 series 6box 32folder 8
NAB. Telephone Company Entry: Background Paper, 1989 series 6box 32folder 9
National Captioning Institute, Inc. Telecaption Decoders: Expanding the Horizons of Television, 1989 series 6box 32folder 10
National Captioning Institute, Inc. Using Captioned Television to Improve the Reading Proficiency of Language Minority Students, 1990 series 6box 32folder 11
National Center for Experiments in Television. Reports, 1973 series 6box 32folder 12
National Commission on Libraries and Information Science. Joint Congressional Hearing on the Changing Information Needs of Rural America, 1982 series 6box 32folder 13
National Council for Children and Television. Television & Children, 1980 series 6box 32folder 14
National Press Club. The Ohio State Awards, 1981 series 6box 32folder 15
National Public Radio. Ventures related materials, 1981-1983 series 6box 32folder 16
Office of Educational Research and Improvement, U.S. Department of Education. The Impact on Children's Education: Television's Influence on Cognitive Development, 1988 series 6box 33folder 1
Ohio Educational Broadcasting. Network Notes, 1991 series 6box 33folder 2
The Roper Organization, Inc. An Extended View of Public Attitudes toward Television and Other Mass Media, 1959-1971, 1971 series 6box 33folder 3
San Diego State University. The Common Carrier Principle, 1989 series 6box 33folder 4
Southern California Consortium for Community College Television. The Business of Management: A Telecourse for the Future, 1982 series 6box 33folder 5
Venture Communications, Inc. KU Band Business Opportunities with CPB, PBS, and NPR, 1982 series 6box 33folder 6
WGBH Educational Foundation. Preview Package for Vietnam: a Television History, 1983 series 6box 33folder 7
Wisconsin Foundation for Vocational, Technical and Adult Education, Inc. Delivering Education in the Information Age, 1984 series 6box 33folder 8

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