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Daniel Yankelovich on public opinion research

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Summary:Bill Moyers talks with the survey pioneer recently named one of the 20th century's ten most influential people in the area of public policy. From his vast experience in the field, Daniel Yankelovich explains the agendas behind public opinion research, homing in on its uses and abuses by special interest groups. He also discusses the integral link between the economy and education, as well as what Americans can do to become poll savvy.
Contributor:Yankelovich, Daniel
Moyers, Bill D.
Ganguzza, Mark
Provider:Public Affairs Television (Firm)
Films for the Humanities & Sciences (Firm)
WNET (Television station : New York, N.Y.)
Place of origin – Continent:North America
Place of origin – Country:United States of America
Place of origin – Region:New Jersey
Topical subjects:Public opinion polls
Public opinion -- United States
Political culture -- United States
Yankelovich, Daniel -- Interviews
Genre:Television interviews
Public affairs television programs
Credits:Directed by Mark Ganguzza. Host/interviewer, Bill Moyers; interviewee, Daniel Yankelovich. Editor, Larry Goldfine.
Repository:Nonprint Media Services
Browse terms:Government, Law, Politics
Films@UM Browse terms:Government, Law, Politics
Access restricted to patrons at the University of Maryland.